A STUDY ON CUSTOMERS REVIEW ON SEDAN CAR IN COIMBATORE

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CROSSREF PEER REVIEWED GOOGLE SCHOLAR PLAGIARISM CHECK

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A STUDY ON CUSTOMERS REVIEW ON SEDAN CAR IN COIMBATORE

Author: Mrs. A. SANGEETHA PRIYA M.Sc.,M.Phil and SRIDHAR R III B.COM

Published On: 2025-04-15

DOI: https://doi.org/10.70127/irjedt.vol.8.issue04.1093

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Abstract

This study focuses on customer reviews of sedan cars in Coimbatore city, aiming to understand consumer preferences, satisfaction levels, and key decision-making factors. Feedback was gathered from a diverse group of sedan owners and potential buyers, highlighting aspects such as performance, comfort, fuel efficiency, design, and after-sales service. Most customers in Coimbatore prioritize mileage and affordability, with brands like Maruti Suzuki, Honda, and Hyundai being particularly popular. Additionally, the availability of service centers and resale value emerged as important considerations. Overall, the findings provide valuable insights into the local market trends and consumer expectations regarding sedan cars in Coimbatore.

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