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Empowering Agriculture: A Revolutionary Direct to Consumer E commerce Platform for Farmers and Buyers
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Karthick J, Ravindar E, Maithreyan S and Arulmurugan L


The agricultural e-commerce platform stands at the forefront of a technological revolution within the traditional agricultural marketplace. Focused on eradicating historical challenges such as intermediary influence, opaqueness in transactions, and operational inefficiencies, this project pioneers a transformative approach to agricultural commerce. The implementation of innovative features, including social media integration, serves as a cornerstone for community building and engagement. Users can seamlessly follow and connect with sellers, fostering a collaborative environment that transcends geographical boundaries. This collaborative spirit not only enhances user experience but also promotes knowledge-sharing and insights crucial for informed decision-making. An essential achievement of the platform lies in the dismantling of intermediary barriers, allowing farmers to showcase their products directly to buyers. The transformative impact of the platform on the agricultural sector cannot be overstated. As the project moves forward, sustained efforts in user adoption, platform optimization, and adherence to regulatory standards are pivotal to unlocking the platform's full potential and driving lasting positive change within the agricultural economy. This project represents a paradigm shift towards a more equitable and prosperous future for all stakeholders involved in agricultural transactions. As the journey continues, the commitment to innovation, collaboration, and economic empowerment remains unwavering, ensuring a resilient and dynamic platform that adapts to the evolving needs of the agricultural community. Keywords: authentication, back-end, BCRYPT, Cloud, cloning, front-end, JSON web tokens, MERN stack

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