IMPACT OF DECEPTIVE ADVERTISING ON CONSUMER BEHAVIOUR

Performance appraisal is a systematic evaluation of the performance of employees to understand their abilities for further growth and development. This study aims to help the organization in terms of betterment of their already high standards and quality. The primary objective of the study is to study the effectiveness of Performance Appraisal system followed in Vistonsoft Technologies. The secondary objectives are to reduce grievances of the employees, identify employee attitude towards the appraisal system, observe the work environment in the organization and provide information to assist in the other personal decisions in the organization. Multiple choice questions have been chosen to collect the responses from 120 employees.

Convenience sampling method has been used in the research work. Percentage analysis has been used to interpret the collected data. The data collected has been analyzed through various statistical tools like Rank Correlation, Chi-square test and Confidential interval. Numerous new findings have been derived from this research, which have helped to provide suggestions and recommendations in improving the appraisal system.