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Modern Approach To Indian Ethnic Wear Fashion Fusion
Author Name

Sowmmiya S, Kalpana M, Manthra N, Mohammed Shaik Hamthan M

Abstract

The fashion industry is undergoing a transformative shift as it witnesses the emergence of fusion wear that marries the rich tapestry of Indian traditional prints with the chic sophistication of Western silhouettes. This project seeks to revolutionize this burgeoning trend by leveraging cutting-edge technology to create an immersive virtual shopping experience and incorporating the importance of traditional ethnic prints of India where it epicts our country’s heritage and its value. Our primary objective is to develop a captivating collection of fusion wear that seamlessly integrates intricate Indian motifs, patterns, and designs with contemporary Western clothing styles that is modern silhouette has been used . The integration of Adobe Illustrator, Adobe Photoshop, and Clo 3D software facilitates the translation of these artistic concepts into visually stunning and wearable garments. This project addresses the significance of cultural authenticity and respect by obtaining the necessary permissions and licenses for the incorporation of Indian traditional prints. It promotes a fusion of fashion that celebrates diversity while avoiding cultural appropriation. In today’s world westernization over takes where the country’s own heritage is being missed out. In Australia the country’s traditional attire is only seen in the museum where everyone in the country tends to follow the

westernisation .This cannot happen in our country and to the least our country’s traditional ethnic prints has to be kept alive. This is the main agenda for taking this project that is incorporating Indian traditional ethnic prints into modern silhouette. In summary, our project represents a visionary leap into the future of fashion retail, combining artistry, technology, and cultural sensitivity. By offering fusion wear that resonates with diverse tastes and backgrounds, we aim to create a virtual shopping platform where individuals can effortlessly discover and acquire garments that reflect their unique style and cultural appreciation. Welcome to the Fusion Revolution, where fashion knows no bounds.

 

Key Words: Fashion fusion, Clo 3d software, Indian Traditional Prints, Western Silhouette.



Published On :
2023-10-10

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