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THE STUDY OF JOB SATISFACTION IN INTERNATIONAL BUSINESS MACHINES (IBM) |
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Author Name MS.R. ANUGRAHAA M.COM and S. VASANTH ADITHYA Abstract Despite the recognized importance of job satisfaction, it often remains an under-examined facet of organizational life. While IBM, a global technology leader, has implemented initiatives such as flexible work and professional development to enhance employee satisfaction, maintaining consistently high levels of satisfaction across its diverse global workforce presents ongoing challenges. This study aims to investigate the levels of job satisfaction among IBM employees, exploring the specific factors that drive or hinder their overall work experience. Furthermore, it examines job satisfaction within the context of IBM's continuous adaptation to dynamic market conditions and technological advancements. By understanding employee perceptions and responses to organizational changes, this research seeks to provide valuable insights for IBM to further enhance employee engagement, effectively manage transitions, and sustain its competitive advantage in the talent market. Job satisfaction, a critical yet often overlooked element of organizational health, significantly influences employee performance and retention. While IBM, a globally recognized technology innovator, has implemented various employee-centric initiatives, sustaining high job satisfaction across its diverse and widespread workforce remains a complex challenge.
Published On : 2025-04-15 Article Download : ![]() |